理想と現実のギャップから生まれた口紅

Lipstick Born from the Gap Between Ideal and Reality

2026.04.08

Something that fills you with confidence just by having it
Beautiful but simple
Something everyone thinks is beautiful.

A design that is not too sharp
Adults, and even children for example
Something that makes you think "beautiful" when you see it

I thought it was like a jewel.

And nothing surpasses the colors created by great nature
Because I thought so
The beautiful colors of mother-of-pearl inlay.

Long ago, the red used by Japanese princesses was contained in shells
The image of red inside a shellDesigned
The shape that was completed after various sketches

The shape I made by drawing a blueprint on paper and cutting it with scissors
When I made it with a 3D printer considering the inside as well
Extremely bulky

That what was created was far from "beautiful"
I still remember it now.

There was an atmosphere in the company asking, "Are we really going to push this forward?"
I was troubled by the gap between ideal and reality.

But

Even a rough diamond
Before polishing, it was a brownish lump.

While thinking it somehow looks similar
I absolutely will not give up on this design!With that thought
I adjusted the length and thickness every day.

Brand Producer SACHIKO KAKEGAWA

Back to blog